Ben Sweetland: How this Book Helps you Grow Rich (Chpt. 1)

August 28, 2008

How this Book Helps you Grow Rich

Whatever you want out of life, this book will show you the way to make it come to you. Be it money, influence, love, respect, or admiration—be it any or all of these— it will be yours in abounding measure.

This way to get rich is universal. It has brought riches to men who work at all kinds of occupations in many parts of the world. It does not depend on your education, your background or your luck.

It depends on the most essential, deepest-thinking part of you.

Just look around and you’ll see how few men really know what they want or where they’re going. Having no goal in mind, they can’t even discern the difference between what is good for them and what is bad.

If you too are that way—don’t worry. This book is going to change you. Start by remembering that you are better than you consciously think you are. In fact, if you already know how you would like to spend a lot of money, you are far ahead of most men!

Before you finish this book, you are going to know once and for all:

  • How to recognize your real goals in life—no matter what anyone else tries to tell you.
  • How to get acquainted with your real self—your true abilities, your vast fund of hidden talent.
  • How to fill yourself with such genuine, deep-down confidence, zest and good-will that other people will be pleased to help you get what you want.
  • How to find and hold the full, glorious picture of your own success and build toward that picture with every word and deed.

As your work multiplies in worth, remember this: You possess not only the things money can buy, but also the deep, inward satisfaction that comes with making your life what you want it to be. Growing rich in a way that really expresses you is just about the most constructive, healthful, joyous thing you can do for yourself!

THE MASTER OF YOUR SUCCESS IS YOUR CREATIVE MIND

This entire book is built around a saying in the Bible: As a man thinketh in his heart, so is he.

Without changing the meaning of this timeless, golden truth, I give it to you more along the lines of modern psychology: A man is what his Creative Mind says he is.

You are not a body with a mind attached. You are a mind with a body attached. Remember this, and you take your first step toward self-mastery.

Actually, the mind has two levels. The one we know best is the conscious level. It takes in impressions through your senses of sight, hearing, touch, taste and smell. It is highly effective in making your daily thousand-and-one decisions.

When you perform any conscious act—pick up a pencil, speak to a waiter, make a phone call—your Conscious Mind sends the orders to your body. And when you go to sleep, your Conscious Mind goes to sleep.

The other level never sleeps. This is the Creative Mind.

Your Creative Mind literally keeps you alive. It is responsible for the involuntary life-functions such as your heartbeat and your breathing. It has great control over your glands, the master regulators of your body.

Most important for our purpose: Your Creative Mind also governs your personality, your character, your inmost drives, your deepest and most secret desires!

W. Clement Stone conceived a powerful picture in his Creative Mind; he saw himself controlling a large insurance company. Now, we all know that to start a business you need capital; in fact, most business failures are caused by lack of capital to tide-over a bad time. Well, my friend Stone had less than $100 in his pocket. But he has made a personal fortune of some $100,000,000… beginning as the head of an insurance company.

How many salesmen will go out today with a good product and a good sales pitch—and ring up no sale? It’s your Conscious Mind that knows the facts about a product and how it can benefit the user. But it’s your Creative Mind that determines whether you inspire trust or suspicion, belief or doubt—whether you are the kind of man who is well-liked as soon as he says Hello, or the kind who shapes up as a negative character whom it’s so easy not to do business with.

I don’t mean that an image of success in your Creative Mind means that you cannot possibly fail on any occasion. But I will show you men who, having first failed, came back and overcame every obstacle. They simply considered every setback a wonderful opportunity for improvement.

It’s your Creative Mind that can and will put you up there among the happy, well-clothed, and well-supplied people; the people who attract love, who find their way out of difficulties, and who seem always to live in the sun.

HOW TO GROW RICH WHILE YOU SLEEP

Just as its title promises, this book shows you how to grow rich while you sleep. You do it by communicating with your Creative Mind while your Conscious Mind sleeps along with the rest of you!

At this time, your Creative Mind is highly receptive and the Conscious Mind cannot interfere. Send your Creative Mind a message while you sleep, and that message sinks in. It even can eradicate undesirable old messages. (You can do this at other times, too, but the best time is when you are asleep.) And, by the way, you’ll sleep soundly.

As I shall show you, the actual process of communication is very easy. Some people take a few days to master this priceless secret. I know of several men who did it in one night. It’s a wonderful experience to find that magic genie at your command.

What shall you tell your Creative Mind while you are sleeping? First, I suggest you practice with the tested messages you’ll find in this book. I know by experience how powerful they are.

Very soon, however, you’ll create your own messages. Mind-pictures, really… of you driving the car you want to drive … living in the house you want… belonging to the clubs or social groups you’ve yearned to join. And, most of all, you supplied with plenty of money and spending it in the way that pleases you most!

Some men think they have tried and failed at this already. If you think so, I assure you the chances are a thousand to one that you never got through to your Creative Mind. Many a man “changes his mind” about the way he’ll handle his life—but all he changes is his Conscious Mind.

Now you are going to change yourself right down there where you really live. This time you’ll cast out all negation, self-doubt, self-defeat. Optimism, self-confidence, courage and wonderful new talent will be yours—and the road to riches is straight and wide.

THE HEALTHIEST CONDITION IN THE WORLD

I was not exaggerating in the least when I said that getting rich can be the most constructive, healthful, joyous thing you ever did. My only warning is that you must get rich in the way that expresses your own, best, personal achievement. Then you’ll earn more than just money.

 Since some three-quarters of our illness has a mental basis, doesn’t it stand to reason that your state of mind has a tremendous effect on you? In fact, the famous researcher Dr. John A. Schindler has shown that one of the most positive aids to health is a cheerful, constructive, forward-looking state of mind.

I know that many men get rich at the cost of their health— rich enough to be able to afford the most expensive doctors.

This is not going to happen to you. The next few years, while you build your fortune, will be your happiest years. You’ll free yourself of much inner conflict and have no psychosomatic reason to become a “headache type” or a “bag of ulcers.”

What’s more, you’ll rid yourself of a great deal of fatigue and get more work done with much less effort. For what is more fatiguing except defeat—the dreadful tiredness of continually butting your head against a wall? The best tonic for this tiredness is doing one job after another with sureness and success. At the end of a day you’re rarin’ to go off for a well-earned session with your favorite hobby.

YOUR DOMESTIC LIFE AND YOUR CREATIVE MIND

A worried little woman once came to me for counsel. She could not get along with her husband. There was not enough money to clothe the family. Her children gave her a great deal of trouble. She thought of herself as being hopelessly doomed to a life of misery. She was sure of just one thing—she had no time in which to study for self-improvement.

I told her that the answers to her problems were contained in her Creative Mind. I spent a little over an hour with her, explaining what I explain in this book.

Six months later she came back to tell me that her married life was now ideal, that she had plenty of fine garments in her wardrobe, and that her children were now a joy instead of a care.

All she had done was to build firm mind-pictures of the ideal conditions she desired. These pictures literally became part of her Creative Mind. Yes, it also took a certain amount of “doing” in order to make her dreams come true. But only when she believed she could handle her situation did she set about getting things done.

Because I believe that a happy marriage is wealth beyond measure, I devote many pages to showing you how to find this happiness through the wonderful, natural power of your Creative Mind.

HOW DO YOU RATE YOUR SUCCESS-POWER?

In writing this book I have drawn upon a vast amount of personal experience—and the experience of others.

Here is a favorite among all the true experiences that have been told to me. It concerns an experiment conducted with a laborer who could not read or write.

This man had worked with his muscles all his life. Now, in his early sixties, he began to age rapidly. But, through a tricky calculation, it was “proved” to him that the records were wrong and he actually was ten years younger than he thought.

Almost at once, this man looked younger, acted and felt younger. Where before he had complained he couldn’t work the way he used to, now he did a full day’s hard labor, every day, without excessive fatigue. There was nothing wrong with him. But he had thought in his Creative Mind that at sixty he had to complain and slow down—just the way all his friends did.

It has been noticed, too, that people who go blind when they are young often will look younger, thirty years later, than sighted people of the same age. It is said this happens because they remember their own faces as youthful faces. They don’t look for wrinkles, they don’t expect to see grey hair.

In the same way, many a man expects a mediocre performance of himself. He gets it!

Here are a few of the commonest ways in which people down-grade themselves:

“I’m just too shy to get along with others.” Often this means that your Creative Mind keeps on telling you that you don’t like yourself. Therefore you don’t like the way you act among other people, and would prefer to stay away from them.

But your Creative Mind can be persuaded to change its signals completely. Soon you are going to like yourself, like other people, and enjoy sharing their good times.

“My memory is so bad, it’s always embarrassing me.” Strangely enough, your essential memory cannot be bad—because your Creative Mind retains an impression of everything you have heard, seen, read, felt or tasted since the day of your birth—and perhaps even an impression of everything you have thought, as well.

So, when you “forget,” you really mean you cannot bring into your Conscious Mind something stored away in your Creative Mind. The mind-line is blocked. Hours or days later you may smite your brow and exclaim, “That’s it!” as the mind-line suddenly opens.

Millions of people waste the greater part of their minds by blocking-off their own memories. I will show you that an open mind-line not only improves your memory, but also strengthens and alerts other mental powers. It can be worth a great deal to be able to come up promptly with names, addresses, phone numbers, prices. Just remember—you have a perfectly good memory. We’ll get together and wake it up!

“I can’t concentrate.” People who are scatter-brained sometimes fear they are mentally defective. Except in rare cases, this is not so. More likely, your Creative Mind has learned bad habits.

You are going to see why thoughts have such power … how every action must begin with a thought. And you will see that you, in your Creative Mind, decide how much power to give to a particular thought.

First you will instruct your Creative Mind to concentrate on the concepts you want to be the most powerful. Then your Creative Mind will instruct your Conscious Mind to keep those concepts always in view. You’ll have no further trouble in concentrating. And it will be effortless concentration that eliminates a lot of worry and keeps your vital energies working together to attain your goals.

WAKE UP!—IN EVERY PART OF YOUR BEING!

You are going to be a better person in so many ways, you’ll feel as though you had been born again!

Your Creative Mind will give you a cheerful, zestful attitude toward anything you do.

When you deal forcefully with problems and decisions, you’ll grow in poise and self-control. Things that fluster other people won’t fluster you.

Let me tell you one more story. It’s about myself.

Years ago, when I first began to realize the limitless power of the Creative Mind, I happened to need some repair work on my house. But I found reasons for putting it off. Probably I invented reasons!

When I finally got that job done, my conscience bothered me. How, I thought, can I instruct my Creative Mind to tell my Conscious Mind that things must get done when they ought to be done?

The answer was absurdly simple. Now, when I have a task to perform, I first give my Creative Mind a picture of the completed job. Doing this while I sleep, I can wake up and feel all the pleasure I am going to feel when I see the job accomplished. Then, when I go about actually doing it, obstacles seem to melt away—or at the most, they become merely details. When the job is done, I feel that good satisfaction all over again.

Right there is the key secret of getting rich.

Today, now, decide in your Conscious Mind that you are rich. (Your major job is completed!)

As soon as you read this book, you’ll know the sure, easy way to implant that million-dollar thought in your Creative Mind. And then nothing, absolutely nothing can stand in your way.

NEXT CHAPTER: Riches and Interpretation